Thinking of listing your house in Stoke-on-Trent?
Most people who reach this page have already half-decided. The house needs to go, the obvious next step is to ring an agent and put it on the market, and the only real question is what that will cost and how long it will take. This page answers both with numbers, and then sets the honest alternative beside them.
We buy houses in Stoke-on-Trent and Newcastle-under-Lyme with our own money, so we are one of the options on this page and we have an interest in you picking it. That is exactly why the comparison below says plainly where listing wins. For most people in a mortgageable house with time to spare, listing with a good local agent is the right answer and it will make you more money. The rest of this page is for working out whether you are one of them.
What does it cost to list a house in Stoke-on-Trent?
Budget for three things: estate agent commission, an EPC, and conveyancing. On a median Stoke-on-Trent sale price of £161,000, sole-agency commission at the commonly quoted 1% to 1.5% plus VAT works out at roughly £1,900 to £2,900. Add an EPC at £60 to £120 and sale conveyancing at £800 to £1,500. Call it £2,800 to £4,500 all in, in 2026.
That £161,000 is not a guess. It is the median of 2,322 standard market sales recorded in the ST1, ST2, ST3, ST4 and ST6 postcode districts in the twelve months to 28 May 2026, taken from HM Land Registry Price Paid Data. The same figure for Newcastle-under-Lyme (ST5) is £197,500, from 853 sales over the same period. Your own street will differ from both — these are city-wide middles, not a valuation.
Two things worth knowing before you sign anything. An EPC is not optional: you must have commissioned one before the house is marketed, under the Energy Performance of Buildings (England and Wales) Regulations 2012. And commission is normally payable on completion rather than on listing, but read the tie-in period in the agency agreement — a sole-agency term of twelve or sixteen weeks is common, and it decides how quickly you can change your mind. Fixed-fee and online agents charge less and sometimes charge it up front whether the house sells or not, which is a genuinely different bet.
How long does it take to sell on the open market here?
Through a high-street agent, budget four to eight months from valuation to completion. Roughly half of that is finding a buyer and roughly half is the legal work afterwards, and the second half is the part nobody can speed up much. Auction is quicker to a binding result — around six to ten weeks to the hammer, then 28 days to complete — but you accept whatever the room pays on the day.
The number that catches people out is not the timeline, it is the fall-through rate. Around one agreed sale in three collapses before completion, and it typically happens late, after you have already committed to a moving date or an onward purchase. When it does, you are not back at square one — you are back at square one having lost two or three months and with a property that other buyers can see has been on the market a while.
None of that is an argument against listing. It is an argument for being honest with yourself about the date. If you have six months and no hard deadline, the open market is comfortably the best-paying route. If you have eight weeks because of a job, a probate deadline, a repossession hearing or a chain that has already broken once, the maths changes completely.
Listing with an agent vs selling direct
| List with an agent | Sell direct to us | |
|---|---|---|
| Fees you pay | Commission roughly £1,900–£2,900 on a median local sale, plus EPC and conveyancing | None to us, and we pay up to £400 towards your legal fees |
| Time to completion | Typically four to eight months from valuation | As little as a month from accepting a confirmed offer |
| Certainty | Around one agreed sale in three falls through | Once you accept our confirmed offer, we don't pull out |
| Condition required | Mortgageable, and normally tidied and staged for viewings | Any condition — we buy exactly as it stands |
| Viewings | Repeated, at times that suit buyers | One visit, to confirm the figure |
| Price achieved | Higher — usually the best number available | Close to market value, up to 95% of market value |
Read the last row first, because it is the one that matters. Listing wins on price and it is not close. Everything we offer is bought with that difference. If price is your priority and your house is mortgageable and you can wait, list it — we will tell you the same thing at the visit rather than after it.
What if my house won't sell?
Then the reason is almost always one of three: the price, the condition, or something structural that makes a mortgage valuer nervous. Price and presentation you can fix with your agent. The third one you cannot, and it is more common in this city than most: red ash floors, non-standard construction, mining-related subsidence and short leases all stop a buyer's mortgage rather than putting them off.
If that is your situation, relisting at a lower price usually does not work, because the problem is not what the house is worth — it is that the pool of buyers who can get a mortgage on it has closed. What actually moves those houses is a buyer who does not need a lender, and there are only really two: cash buyers and auction. This is the point at which a direct offer stops being the expensive option and starts being the only one that completes.
You do not need a survey or a test result before talking to us. We buy houses with these problems suspected, confirmed, tested and untested, and we price them properly at the start because we already know what we are looking at.
Can I list and get a direct offer at the same time?
Yes, and it is the sensible way to do it. Get our figure first — it takes under a minute on the form and nobody contacts you until you ask them to — then take it to your agent's valuation and compare two real numbers instead of one number and a hunch. There is no obligation and no cost either way.
The only thing to watch is the agency agreement you sign afterwards. A sole-agency or sole-selling-rights clause can mean commission is owed if you sell to anyone during the tie-in period, including a buyer you found yourself. Ask the agent to confirm in writing what happens if you sell privately during the term, before you sign. Most will tell you straight, and it is a five-minute question that occasionally saves a four-figure bill.
If you list and it does not go, our offer is still there. Plenty of the houses we buy spent three or four months on the market first, and there is no penalty for having tried.
We have been buying here since 2016
Blurton, Bentilee, Smallthorne, Longton, Burslem, Tunstall, Meir, Chell, and across Newcastle-under-Lyme through Chesterton, Knutton, Silverdale and Wolstanton. A decade in the ST postcodes is the reason we can price a house with a red ash floor or a mining report against it without sending a surveyor first and then chipping the offer when the answer comes back.
That is also why the figure we give you at the start is the figure we buy at. National buyers price local problems by guesswork, discover them at survey, and renegotiate. We price them at the beginning because we already know which streets and which build eras carry them. There are no fees to us at any stage, we pay up to £400 towards your legal fees, and once you accept our confirmed offer, we don't pull out.